New School Reading Champions launched

The National Reading Campaign has launched School Reading Champions, an initiative that draws on the success of previous Reading Champions activity celebrating male reading role models.

The scheme for schools, piloted earlier this year, offers a flexible and motivational framework designed to engage boys in developing a reading culture. It contains three key ingredients: ownership - giving boys a say in how the project is delivered; mentors - providing motivation and guidance from adult coaches; and support materials - including role models, posters and other extrinsic rewards.

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